Bata has been in the shoe-making industry for over 100 years now, proudly designing, manufacturing, and retailing stylish shoes for every occasion. With more than 5,000 retail stores and a presence in over 70 countries, Bata delivers beautiful shoes, great service, and has been giving back to the community since its foundation.
The Bata project was an exciting challenge due to its great magnitude. We created an e-commerce website that would feature across all Bata countries. We designed the website around multiple clusters that reflected the range of shoe styles, the different age groups of customers and their loyalty to the company. The website is multichannel and also has an editorial aspect.